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Each week, we’ll take you behind the scenes of real stores where you’re going to learn actionable strategies and tips that will fast-track the growth and profitability of your e-commerce business.

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How to make the most progress in 90 days – Episode 22

How to make the most progress in 90 days – Episode 22

Wondering what “work” will get you the best result? If that sounds familiar, this episode IS for you! We just welcomed new members into our Inner Circle program, and it’s my job to make sure they know what they start feeling successful fast. In this episode, I have a...

How you can create a simple marketing plan – Episode 21

How you can create a simple marketing plan – Episode 21

This week I’m sharing my marketing plan for October. You might find some inspiration there, or you might be more interested in how you can create a simple Marketing plan that won’t send you into a tailspin from overwhelm. Here’s the thing: If you only do one thing,...

A simple plan to double Kesia’s sales – Episode 20

A simple plan to double Kesia’s sales – Episode 20

You’ll love this story. Four months ago Kesia Steele knew she wanted a business that had recurring revenue, but she had no idea what that business would look like or what she would sell. Then it hit her. As news of the Black Lives Matter Movement was exploding all...

How to sell $1000 more in the next 4 Days – Episode 19

How to sell $1000 more in the next 4 Days – Episode 19

One of the Inner Circle Members posted this in our Member’s Only Facebook group: "I am $1000 away from my first five-figure month ever on my website 🤯 I want to try to make another $1000 in sales by the end of the month, so I have 4 days. What would you do in this...

How to use collaborations to get traffic and sales – Episode 18

How to use collaborations to get traffic and sales – Episode 18

I’m not a fan of collaborations just for Likes and Followers. In this episode, I’m sharing seven different collaborations you can use right now to get traffic to your site, grow your email list, and even get sales. I’ll walk you through the list, tell you the most...

How I grew my list by 2000 – Episode 17

How I grew my list by 2000 – Episode 17

The goal was to grow my list by 2000 leads. A big, fat goal for the month of September! I’ve been selling the same box of socks for 10 months now. We’re finally receiving socks for people who have 4 new breeds. I’m getting ready for the 4th quarter by building a list...

Our Conversion Coach shares her best secrets – Episode 16

Our Conversion Coach shares her best secrets – Episode 16

Our Conversion Coach, Tina Bar-On has seen the back end of a lot of Shopify stores, and she’s a Google Analytics wizard. Today, she spills the beans on the common mistake she sees store owners make when it comes to conversion. She’ll share with you what happens on a...

Ten months of sales at my new store – Episode 15

Ten months of sales at my new store – Episode 15

In this 10 minute episode, I’m sharing the sales at Sock Doggo in the first 10 months. I’m going to tell you about my Key Metrics, what’s “normal”, and which metric I’ll focus on to get more sales in the next few months. And, I’m sharing the one thing I would do if I...

Twelve email ideas you can implement and recycle – Episode 12

Twelve email ideas you can implement and recycle – Episode 12

We recently got the results of a Poll from our Roadmap to $50K Group on Facebook. We asked our members if they send an email every week, and if not, why? The overwhelming majority said: 1) I don't know what to say or, 2) I don’t want to bother people. I know that most...

A 10 Minute Growth Strategy – Episode 11

A 10 Minute Growth Strategy – Episode 11

Want to feel better about your progress? There’s one simple thing you can do that will make you: * understand what activities will get you lasting results* feel better about your progress* know what your “right” next steps should be Once you put it in practice, you’ll...

A simple content plan that will get you traffic – Episode 10

A simple content plan that will get you traffic – Episode 10

This week the amazing Jane Hamill is sharing her easy peasy content strategy. The good news: It will get you free traffic. The better news: You’re probably already doing MOST of it - a few tweaks will get you there. The best news: Listen in as Jane walks me through a...

A 10 Minute Email Strategy – Episode 9

A 10 Minute Email Strategy – Episode 9

Are your emotions affected by your email open rate? Today I’m sharing my dead simple email send strategy designed to build subscriber engagement and keep you focused on what’s important when it comes to email. Listen and you’ll instantly feel better in less than 10...

Control your sales with this one strategy – Episode 7

Control your sales with this one strategy – Episode 7

This week I’m sharing a foundational strategy that e-commerce store owners can use, regardless of their stage of business.It’s incredibly important, because time and time again, I’ve seen it in successful stores.It’s the #1 indicator of long term success and...

How to unstuck yourself – Episode 6

How to unstuck yourself – Episode 6

Are you stuck? Are you reaching your goals? In this episode, I’ll bring you up to speed on what’s happening at Sock Doggo, and my next steps.But I really want to get you thinking about outcomes. I’m clear on what I want to happen in my business this year, and let’s...

How Camila Prada finally gets paid for her art – Episode 5

How Camila Prada finally gets paid for her art – Episode 5

This episode is for Artists and Makers Today we’re talking to a long time Inner Circle Member who made a pivot in her business that transformed her life. At the end of 2019, she was an overworked artist, stressed to the max. Even though she sold hundreds of pieces...

25% of my sales from this one strategy – Episode 4

25% of my sales from this one strategy – Episode 4

Update on the Roadmap:In this episode, I’ll walk you through the one strategy that I’ve used to generate more than 25% of my total sales. Here’s why it’s important to share this with you: It’s a strategy that anyone can use, no matter what their stage of business It’s...

The one thing I got wrong and how I will fix it – Episode 3

The one thing I got wrong and how I will fix it – Episode 3

Even though we got a lot right when I was building my new store on Shopify, there was one thing I got really wrong. Today, I’m going to share that with you and tell you why it’s important. Because you might be doing it too. And you want to fix that, friend. Check out...

How to have a business that pays you well – Episode 2

How to have a business that pays you well – Episode 2

Are you able to take a paycheck from your business? If you are, is it enough to make you feel like you’ve arrived? In this episode, I’m going to bring you up to speed with where we’re at in my new business, Sock Doggo, and I’ll walk you through what has to happen...

Why you’re not getting results – Episode 1

Why you’re not getting results – Episode 1

Welcome e-commerce store owners! Come behind the scenes with me as I show you how I’m building my next store from an idea all the way to my first $50k of sales. You’ll see what I’m doing to get sales, hear from some store owners that have overcome challenges, and on...

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