Today I’m chatting with Sylvie Roy the founder of Eclair Lips.

Sylvie is sharing the story of how she used a templated event that she pulled from the “Get Sales Now” unit inside of the Inner Circle Classroom.

Last month Sylvie used the “Mystery Box” event (formerly called “ninja event). Her goal was to make some sales and get rid of some labels for products that she had discontinued.

You’ll love hearing how Sylvie used this event and ultimately had her highest sales day ever. In fact, her revenue for this event was more than last year’s entire Black Friday weekend revenue.

It’s a great story in itself, but the real story is about transformation.

When you hear what’s happened in Sylvie’s business since January 2020, you’ll get clarity about managing your expectations for today’s results while being able to see what’s possible for you in the future.

The real lesson is in understanding your sales potential if you stay consistent and focused on a few marketing activities instead of jumping from “idea” to “idea”.

When you listen, you’ll learn:

  1. The reason that building an audience is the fastest way to scale
  2. Proof that Marketing is more important than product and pricing
  3. An example of how you can get sales fast, even if you don’t know where to start
  4. How to make “scaling” your sales possible.

You can visit Eclair Lips here:

Get a Plan to Grow Your Sales Every Month

Stop wondering if you’re “doing it right” and learn how to grow your sales in a consistent, predictable way. Spend 40 minutes with me in this eye opening workshop, and you’ll leave with a few simple steps that will grow your sales next month. Find a time that works for you.

How to scale your sales. Episode 165

How to scale your sales. Episode 165

What is “scaling” In ecommerce businesses, scaling happens when your sales increase sharply, but your inventory and expenses do not increase at the same rate. Generally scaling happens when you create a “scalable” offer. It can be a product, or a collection, or a...

How to have more cash in your Business. Episode 164

How to have more cash in your Business. Episode 164

It’s  the embarrassing little secret that ecommerce store owners don’t like to talk about.Why do we always feel broke? It is so frustrating, embarrassing, and it causes us so much stress. It’s important that we talk about it, because for most of us, when we get into a...

Build a Massive Audience with a Brand Video. Episode 162

Build a Massive Audience with a Brand Video. Episode 162

Many Ecommerce store owners are surprised when they learn that they need a massive audience to keep growing and reach their long term sales goals.  It’s not uncommon for higher volume stores to reach millions of people every month. They’re highly visible. Even when...