How Rebecca found her best source of sales (you can do this too)

How Rebecca found her best source of sales (you can do this too)

by | May 14, 2019 | Member Case Studies, Need More Traffic

Meet Rebecca, our Inner Circle Member from Australia. She’s this month’s 15-minute Feedback celebrity guest!

Rebecca applied for 15-minute Feedback because she’s been driving traffic to her site, Traffic Bootcamp style, for a few months. And she feels a little stuck. Despite running really solid tests, her cost per click is still hovering around $1.00.

How can she get cheaper traffic?

We took a deep dive into her business, and came up with a strategy that should get her more clicks for her money!

But we didn’t stop there.

Watch and learn:

  • How Rebecca can find the “right” people and lower her cost per web visit.
  • How to know what’s causing your low conversion rate.
  • Her very best source of sales. You can find yours too.

Members of the Inner Circle have the opportunity to have Susan review their website and provide them with three actionable steps to get more website traffic.

Interested in learning more about the Inner Circle? Click here.

Are you interested in getting weekly traffic and sales tips in your inbox?

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Want to Double Your Web Traffic?

Want to Double Your Web Traffic?

by | Mar 26, 2019 | Member Case Studies, Need More Traffic

Our Inner Circle Member, Kelly, has a cool little Shopify store called ShopRollick.com

She’s doing a lot of things right. Her site looks great, she knows her numbers, and she has a small but mighty base of loyal customers.

But here’s the thing: Her sales are about $2,000 – $3,000 a month, and while that pays the bills, it doesn’t pay her well.

And her dream is to give up her day job and work her business full time!

In this episode of 15-Minute Feedback, Kelly and I make a plan for her to start getting more sales now.

Watch and see how she’s going to:

  • Implement one strategy that will get her more sales right away! (you can do this too)
  • Focus on this One Thing that will set her up for long term success ( I gave her a challenge)
  • Implement a plan that will double her monthly traffic

Members of the Inner Circle have the opportunity to have Susan review their website and provide them with three actionable steps to get more website traffic.

Interested in learning more about the Inner Circle? Click here.

Are you interested in getting weekly traffic and sales tips in your inbox?

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How Renee got 5x more clicks with some easy changes

How Renee got 5x more clicks with some easy changes

by | Mar 18, 2019 | Member Case Studies, Need More Traffic

Sometimes as shop owners, we get too close to our product and forget what we’re selling.

 

We get lost in the weeds and start highlighting product features that are obvious or insignificant to the consumer. It usually becomes something that doesn’t stand out or fails to grab their attention.

 

This is where many people struggle in their ad copy and it needs to be simplified. We need to remember that what we’re selling is not a product, but we’re actually selling a message, a benefit, and a result!

In the video below, watch as we take a look at one of our Inner Circle member’s ad copy, and how we helped her significantly reduce her cost per clicks and drive more effective traffic to her site with visible results in under a week!

Are you interested in getting weekly traffic and sales tips in your inbox?

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How to Edit Ad Copy the Easy Way

How to Edit Ad Copy the Easy Way

by | Mar 11, 2019 | Need More Traffic

Have you ever had an Ad that had great social proof? Meaning, it was getting lots of comments, likes, shares, and clicks from users. Social proof is a great way to gain credibility and trust and is usually very high for winning Ads. For example, an Ad with thousands of likes and comments is more likely to draw someone’s attention than an Ad with minimal engagement. But have you ever wanted to tweak the copy text on the Ad and noticed that the edit button is greyed out and uneditable? Facebook has a rule that will not allow the text copy to be changed on a post that has ads running against them – whether they’re active or not active. So how are people able to change up the text on an Ad and keep the post’s credibility without losing momentum and having to create a brand new ad? The trick is to temporarily point those ads to another post! Watch this quick and easy trick you can use so you can edit your Ad copy without losing the social proof.    

Are you interested in getting weekly traffic and sales tips in your inbox?

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What it cost to generate 2000 email leads

What it cost to generate 2000 email leads

Sep 23, 2020 | ,

At Sock Doggo we have been hyper focused on Leads. I even made it my ‘big’ goal for the month.My goal was to generate 2000 leads in September.We’ve been selling the same box of socks for 10 months, and we’re finally receiving socks for 4 new dog breeds.I decided the...

Turning an email promo flop into a win.

Turning an email promo flop into a win.

by | Mar 4, 2019 | Email Marketing That Sells, Need More Traffic

One of our Inner Circle members had a disappointing result from an email campaign. She got a few sales, but nobody took advantage of her promotion.

It reminded me that while we’re head’s down, building our Brands, and trying to establish our reputations., our audience is mostly interested in products that fill their needs. And they want to buy when it works for them, with as few barriers as possible.

So while it can be deflating to be ignored, it can actually be a good thing sometimes.

Watch and see why I know this, and how you can turn it to your advantage and make the best choices for your business.

Are you interested in getting weekly traffic and sales tips in your inbox?

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The Fastest Way to increase your Average Order Value

The Fastest Way to increase your Average Order Value

by | Feb 17, 2019 | Need More Traffic

In our Reliable Revenue program, we focus on improving the metrics we can control, and average order value (AOV) is a big one.

Think about it for a minute. Say your average order value is $40. And you get 500 orders each month. If you can increase your average order value to $42, you can increase your sales by $1000 each month without having to find any new customers.

One of our reliable Revenue Members, Kristina, asked a great question in my Office hours session last week.

Watch and See:

  • What she’s tried and what didn’t work
  • The secret to getting more people to take the offer (hint: it’s about the product)
  • Ways we can use in-cart upsells to sell products that don’t need inventory


Are you interested in getting weekly traffic and sales tips in your inbox?

Related Posts

What it cost to generate 2000 email leads

What it cost to generate 2000 email leads

Sep 23, 2020 | ,

At Sock Doggo we have been hyper focused on Leads. I even made it my ‘big’ goal for the month.My goal was to generate 2000 leads in September.We’ve been selling the same box of socks for 10 months, and we’re finally receiving socks for 4 new dog breeds.I decided the...