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Have you ever had an Ad that had great social proof? Meaning, it was getting lots of comments, likes, shares, and clicks from users. Social proof is a great way to gain credibility and trust and is usually very high for winning Ads. For example, an Ad with thousands...
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One of our Inner Circle members had a disappointing result from an email campaign. She got a few sales, but nobody took advantage of her promotion. It reminded me that while we’re head’s down, building our Brands, and trying to establish our reputations., our audience...