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How Michelle Smith Went from Managing, to Leading Her Business
Today I’m talking to one of my favorite long-term Inner Circle and Mastermind Accelerator members, Michelle Smith. Michelle has transformed her role from simply managing to truly leading her business, and her journey is so inspirational.
First, let me tell you a bit about Michelle and her amazing business, Mama Suds. Michelle founded Mama Suds with a mission to help label-reading moms create a safe and clean home for their families. They make non-toxic household cleaning products and real soap. Over the past 12.5 years, Mama Suds has grown significantly, but it hasn’t been without its challenges.
Wearing All The Hats
When I first met Michelle, she was juggling multiple roles and struggling with production issues. She was wearing all the hats – from managing production to handling shipping and everything in between. It was overwhelming, to say the least. At that time, Mama Suds was operating out of a 2,000 square foot space, and Michelle was feeling the pressure.
The Turning Point
Michelle joined our Mastermind group because she needed accountability and support from others who were at a similar stage in their business. She had outgrown other mentoring groups and was looking for guidance on scaling and implementing systems.
One of the most significant moments in Michelle’s journey was realizing the true cost of her time and the impact of each task she was handling. We worked together to identify what I like to call the $500 an hour job – the tasks that have the highest impact on your business. For Michelle, this meant getting super clear on her goals, creating strategic plans, and delegating lower-value tasks.
Act Like A CEO
Michelle began to focus on high-impact tasks like SEO, building her affiliate program, and creating systems and processes for her business. This shift allowed her to step away from the day-to-day operations and focus on the bigger picture. She went from being the main person making products to having a team of 10 part-time employees.
As Michelle implemented these changes, she noticed a significant difference. She was no longer just managing her business; she was leading it. She had more time to focus on strategic planning, which led to better decision-making and growth. Her cost to acquire a customer decreased, and she started seeing the fruits of her labor.
This work provided benefits beyond Mama Suds, though. Not only can the business support her financially, but Michelle can now confidently step away from her business and know that things will hum along perfectly without her.
Mastermind Accelerator Program
Michelle’s success story really is a testament to the power of support and accountability. Our Mastermind Accelerator Program was designed to provide exactly that – a small group of dedicated store owners working together to achieve their goals. The program focuses on creating and implementing strategic plans, ensuring that each member has the support they need to succeed.
If you’re feeling overwhelmed and stuck in the day-to-day operations of your business, take a page out of Michelle’s book. Focus on the $500 an hour work – the tasks that will have the biggest impact on your results. Invest time in creating systems and strategic plans, and don’t be afraid to delegate the lower-value tasks.
Michelle’s journey from managing to leading her business really proves that with the right support and a focus on high-impact tasks, you can transform your business and achieve your goals. I hope her story encourages you to take the next step in your business journey.
RELATED LINKS:
Check out Michelle’s website here:
Get more information on our Mastermind Accelerator program here (link to sales Page)
Stop The Overwhelm And Get Back On Track
https://thesocialsalesgirls.com/do-you-have-the-right-goals-episode-109/
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New FREE Course
GROW YOUR SALES
(without breaking the bank)
Conversion School is a step by step process to grow your sales,
without spending a fortune on risky ad strategies, or discounting your products.
Works for Ecommerce stores at all stages.
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