Our Inner Circle member Camilla was concerned about her conversion rate of only 0.79%.
She’s a smart cookie – and she knew she should look at her Conversion Funnel.
- Add to cart
- Reached checkout
- Sessions converted
Camilla had a serious drop off in her funnel.
That’s the bad news. The good news is that her situation can be fixed quickly and without spending a dime!
Watch and see:
- Her Conversion Funnel
- The cause of the drop-off
- The one thing she can do to fix it fast
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Great video Susan! Thank you! Is there ever a time that offering free shipping is a good way to go or is flat rate best? My biggest seller is jewelry which is really light weight. So if they buy earrings and my flat rate is $5 then they are paying over the amount it cost to ship. Any thoughts?
Well, you could test it in your abandoned cart flow. That’s a good place to start