The Social Sales Girls https://thesocialsalesgirls.com We'll Take You from No Sales to Real Sales! Wed, 12 Aug 2020 20:45:55 +0000 en-US hourly 1 https://wordpress.org/?v=5.5 https://secureservercdn.net/72.167.241.134/l4f.f72.myftpupload.com/wp-content/uploads/2019/06/cropped-social-sales-girls-favicon-32x32.png The Social Sales Girls https://thesocialsalesgirls.com 32 32 Don’t let this happen to you https://thesocialsalesgirls.com/dont-let-this-happen-to-you/ https://thesocialsalesgirls.com/dont-let-this-happen-to-you/#respond Wed, 12 Aug 2020 20:45:50 +0000 https://thesocialsalesgirls.com/?p=29892 The post Don’t let this happen to you appeared first on The Social Sales Girls.

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If you’ve been following my progress as I lurch towards $50K in my new store, you might remember that in June, I had my best month of sales. We sold more than $2K in June, with basically one product, a $37 box of socks for people who love wiener dogs.

After what felt like a big win, I hunkered down and did some serious work in July.

I’m in the process of manufacturing several new styles, and developing an audience as I prepare to launch them.

Sound familiar?

All July I kept my head down, and because I was so focused on my new project, I missed one really important thing. 

And because of that my conversion rate dropped from 2% to .64%.

I bet you’ve done this too.

What happened? 

Watch this episode to see what marketing work I did, and how I fooled myself into thinking I was making progress. 

You’ll see how I could have avoided this disaster simply by tracking a few key metrics.

The short version is that I got so busy doing “all the things”, I took my eye off the ball, and missed the important things. The things that actually get me sales.

The work I did was all good, but I didn’t do any sales focused work.

And because I wasn’t tracking my metrics, by the time I realized what was happening, the month was almost over.

What metrics should I be tracking?

  • Traffic
  • Returning Visitors
  • Average Order Value
  • Conversion Rate

Are you tracking these key metrics? If not, you need to start today.

If you have questions, comment below and ask me!

So, here’s what I need you to do next.

First, sign up to get updates in your inbox:

 

Then, be sure to Like and Follow my page on Facebook. I’ll be posting regular updates there!

That’s it! It will be a fun adventure, all the way from 0 to $50K on Shopify!

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Control your sales with this one strategy – Episode 7 https://thesocialsalesgirls.com/control-your-sales-with-this-one-strategy-episode-7/ https://thesocialsalesgirls.com/control-your-sales-with-this-one-strategy-episode-7/#respond Tue, 11 Aug 2020 05:00:58 +0000 https://thesocialsalesgirls.com/?p=29627 The post Control your sales with this one strategy – Episode 7 appeared first on The Social Sales Girls.

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This week I’m sharing a foundational strategy that e-commerce store owners can use, regardless of their stage of business.

It’s incredibly important, because time and time again, I’ve seen it in successful stores.

It’s the #1 indicator of long term success and profitability.

Yes, nobody talks about it!

Get on the Inner Circle waitlist and receive a free lesson and sales goal calculator.

AT WHAT STAGE IS YOUR BUSINESS?

Control your sales with this one strategy – Episode 7

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How Camila Prada finally gets paid for her art – Episode 5

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One thing that will get your conversion rate up fast! https://thesocialsalesgirls.com/one-thing-that-will-get-your-conversion-rate-up-fast/ https://thesocialsalesgirls.com/one-thing-that-will-get-your-conversion-rate-up-fast/#respond Fri, 07 Aug 2020 20:28:37 +0000 https://thesocialsalesgirls.com/?p=29854 The post One thing that will get your conversion rate up fast! appeared first on The Social Sales Girls.

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Ilse’s doing a lot right and she has the results to prove it.

Since she joined the Inner Circle in January, her sales have more than quadrupled!

Her traffic is strong, at more than 10K monthly web visitors, a great average order value of about $55, and a solid repeat customer rate of 33%.

She’s winning!

And she’s achieved all of this even though she has a small market in Costa Rica, where e-commerce is much less common than in the USA.

Even though she’s got so many successes in her business, Ilse applied for 15 Minute Feedback because there’s one thing she’d really like to change this year.

It’s her Conversion Rate. Even though she’s doubled it since January, it’s still just over 1%.

I had a look, and then we jumped on a call to talk about how Ilse can make progress.

Watch as we dive deep into Ilse’s business and come up with three things she can implement now.

 

In this video you will learn:

1) The #1 thing she must do to improve her conversion rate (I bet you could do this too!).

2) How I think she can double down on what’s already working in her business to bump up her conversion rate, without spending a dime.

3) How she can get more sales by adding in one small strategy to her regular marketing plan.

Members of the Inner Circle have the opportunity to have Susan review their website and provide them with three actionable steps to get more website traffic.

Interested in learning more about the Inner Circle? Click here.

Are you interested in getting weekly traffic and sales tips in your inbox?

 

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Your biggest opportunity this year. How to prepare for it today. https://thesocialsalesgirls.com/your-biggest-opportunity-this-year-how-to-prepare-for-it-today/ https://thesocialsalesgirls.com/your-biggest-opportunity-this-year-how-to-prepare-for-it-today/#respond Wed, 05 Aug 2020 21:14:08 +0000 https://thesocialsalesgirls.com/?p=29780 The post Your biggest opportunity this year. How to prepare for it today. appeared first on The Social Sales Girls.

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I read an article last week that says online shopping is up 110% since COVID hit in March.

That got me thinking about what’s going to happen this holiday season and the opportunity for us as online store owners.

And it’s huge. 

Because I’m willing to bet that there are a lot of people that will choose to buy gifts online instead of braving the crowds at the mall or Big Box stores.

And I know that many of them will be looking to buy from online stores that they already know, love and trust.

You already have a list of people who have made a purchase from you, and NOW is the time to think about what you could offer that would make it easy for them to buy gifts for their loved ones from your store.

I’m all in on this strategy for Q4, at my business, Sock Doggo.

There’s one thing you can do right now, that will give you a massive advantage as you prepare to have your best Q4 ever.

It’s this: 

You already have a list of buyers, and you can reach out to them for free using email!

You can find out exactly what they really want, and you can do it now, while you still have time to create a plan.

Here’s how I implemented this at Sock Doggo last week:

 

Quick results?

 

  • 61% of my responses confirmed my idea.
  • I can move forward with confidence knowing that I am on the right track.
  • You can easily do this too. Think about what you need to know and use my simple one click email strategy (see it in the video) to get answers fast.

If you have questions, comment below and ask me!

So, here’s what I need you to do next.

First, sign up to get updates in your inbox:

 

Then, be sure to Like and Follow my page on Facebook. I’ll be posting regular updates there!

That’s it! It will be a fun adventure, all the way from 0 to $50K on Shopify!

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How to unstuck yourself – Episode 6 https://thesocialsalesgirls.com/how-to-unstuck-yourself-episode-6/ https://thesocialsalesgirls.com/how-to-unstuck-yourself-episode-6/#respond Tue, 04 Aug 2020 09:00:29 +0000 https://thesocialsalesgirls.com/?p=29600 The post How to unstuck yourself – Episode 6 appeared first on The Social Sales Girls.

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Are you stuck? Are you reaching your goals?

In this episode, I’ll bring you up to speed on what’s happening at Sock Doggo, and my next steps.
But I really want to get you thinking about outcomes. I’m clear on what I want to happen in my business this year, and let’s make sure you are too.

You’ll see how to recognize when you’re stuck and understand why you keep getting stuck.
And then I’ll leave you with a simple way to get yourself unstuck, so you can stop spinning, get clarity, and reach your goals faster.

Get on the Inner Circle waitlist and receive a free lesson and sales goal calculator.

AT WHAT STAGE IS YOUR BUSINESS?

Control your sales with this one strategy – Episode 7

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I’m collaborating to grow my sales. Here’s how I’m doing it. https://thesocialsalesgirls.com/im-collaborating-to-grow-my-sales-heres-how-im-doing-it/ https://thesocialsalesgirls.com/im-collaborating-to-grow-my-sales-heres-how-im-doing-it/#respond Wed, 29 Jul 2020 21:10:24 +0000 https://thesocialsalesgirls.com/?p=29608 The post I’m collaborating to grow my sales. Here’s how I’m doing it. appeared first on The Social Sales Girls.

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This week, I’m taking you behind the scenes and sharing the details of my next collaboration at Sock Doggo.

Here’s why that’s important for you:

It doesn’t cost you anything upfront.

The ROI is usually much better than any paid marketing you will ever do.

AND every one of you can do this too.

In fact, collaborations are so profitable, that I’m creating training on how to do this for our Inner Circle members.
(Get on the waitlist here)

Today I’m sharing:

→ The secret to finding great people to collaborate with, it’s a simple trick. The key is to find a partner who already has an audience of BUYERS, not FOLLOWERS. You’ll have a massive advantage if you collab with people who have an audience that is used to them making offers.

→ The key to making it a win/win for both of you. Make sure that there is value ‘in it’ for both businesses. In most cases, a financial incentive or a reciprocal arrangement works best.

→ A step by step walkthrough of my next collaboration. Watch the video to see a step by step of how we’ll be rolling out a great Collaborative event. You’ll meet the amazing Claire Wolfson and hear about her uber-successful Brand Rep program.

PS – My collaboration partner, Claire Wolfson owns BeanGoods.com. She recently made a great little course that shows you how she uses text marking to skyrocket her sales.

I bought it, and I highly recommend it.

You can get it here: janehamill.com/smsclass

If you have questions, comment below and ask me!

So, here’s what I need you to do next.

First, sign up to get updates in your inbox:

 

Then, be sure to Like and Follow my page on Facebook. I’ll be posting regular updates there!

That’s it! It will be a fun adventure, all the way from 0 to $50K on Shopify!

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]]>
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How Camila Prada finally gets paid for her art – Episode 5 https://thesocialsalesgirls.com/how-camila-prada-finally-gets-paid-for-her-art-episode-5/ https://thesocialsalesgirls.com/how-camila-prada-finally-gets-paid-for-her-art-episode-5/#respond Tue, 28 Jul 2020 04:00:08 +0000 https://thesocialsalesgirls.com/?p=29522 The post How Camila Prada finally gets paid for her art – Episode 5 appeared first on The Social Sales Girls.

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This episode is for Artists and Makers

Today we’re talking to a long time Inner Circle Member who made a pivot in her business that transformed her life.

At the end of 2019, she was an overworked artist, stressed to the max. Even though she sold hundreds of pieces every month, she wasn’t making enough money to justify her 12 hour days.

Fast forward six months, and she’s created a new business model that has allowed her to scale her business, create recurring monthly revenue, and finally recover they joy she once had in her business.

Camila Prada’s Cabinet on Facebook

Camila’s website

AT WHAT STAGE IS YOUR BUSINESS?

Control your sales with this one strategy – Episode 7

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How Camila Prada finally gets paid for her art – Episode 5

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The post How Camila Prada finally gets paid for her art – Episode 5 appeared first on The Social Sales Girls.

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My strategy for building an audience of buyers and it won’t cost you a dime https://thesocialsalesgirls.com/my-strategy-for-building-an-audience-of-buyers-and-it-wont-cost-you-a-dime/ https://thesocialsalesgirls.com/my-strategy-for-building-an-audience-of-buyers-and-it-wont-cost-you-a-dime/#respond Wed, 22 Jul 2020 20:25:43 +0000 https://thesocialsalesgirls.com/?p=29575 The post My strategy for building an audience of buyers and it won’t cost you a dime appeared first on The Social Sales Girls.

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You really can build an audience of buyers for free. And more than that, you can get genuine feedback on your products. Feedback from the people that matter.

I want to share this with you because it’s not hard or expensive.

The back story:

We’re about to order socks for four new breeds.

We don’t have an audience for these products, and I want to make sure we’re designing socks people will buy.

Plus, I’d love to build an audience of people who are waiting to buy them when they arrive.

Here’s the outcome I want:

  1. I want feedback from my ideal client before I finalize my new designs.
  2. I want to create awareness for my products and start building an audience of people that will want to buy them.
  3. And, I want to do this without spending a fortune.

The good news is, with this strategy, we achieved all three!

Want to learn how we did it? You need to watch this video now!

Here is a glance at the steps we took:

Step # 1

Find the Facebook Groups with your target audience. In this case we sought out dog lovers of the 4 new breeds we’re featuring at Sock Doggo.

We used a spreadsheet to track these!

Step # 2

Reach out to the Admins of these groups to get permission to post.

We used this simple script:

Step # 3

Post a clear question that is simple to answer. We used a makeshift poll to engage our dog lovers.

See our post below:

Step # 4

Capitalize on the feedback and use it to refine your designs or product.

You can see that we got more than 900 comments! We learned that 40% liked the blue sock, 30% liked the yellow, and 29% liked the green.

Once we had the feedback, we made some adjustments to the designs.

Step # 5

We created a separate post and asked the Group for feedback on what we should call the socks.

*PRO TIP: Watch the video to see how we can retarget these people and get them on our email list using ads!

If you have questions, comment below and ask me!

So, here’s what I need you to do next.

First, sign up to get updates in your inbox:

 

Then, be sure to Like and Follow my page on Facebook. I’ll be posting regular updates there!

That’s it! It will be a fun adventure, all the way from 0 to $50K on Shopify!

Related Posts

Do this One Thing and get sales in December

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The post My strategy for building an audience of buyers and it won’t cost you a dime appeared first on The Social Sales Girls.

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25% of my sales from this one strategy – Episode 4 https://thesocialsalesgirls.com/25-of-my-sales-from-this-one-strategy-episode-4/ https://thesocialsalesgirls.com/25-of-my-sales-from-this-one-strategy-episode-4/#respond Tue, 21 Jul 2020 04:03:09 +0000 https://thesocialsalesgirls.com/?p=29346 The post 25% of my sales from this one strategy – Episode 4 appeared first on The Social Sales Girls.

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Update on the Roadmap:
In this episode, I’ll walk you through the one strategy that I’ve used to generate more than 25% of my total sales.

Here’s why it’s important to share this with you:

  • It’s a strategy that anyone can use, no matter what their stage of business
  • It’s helped me build my email list to more than 5000 names
  • I can track and measure my results

Get your checklist so you can do this yourself

Go deeper in our free Facebook Group

Wondering what you can do that will get you results fast?
Take our Assessment Quiz and we’ll deliver a package of training that is just for your business right now.

AT WHAT STAGE IS YOUR BUSINESS?

Control your sales with this one strategy – Episode 7

Control your sales with this one strategy – Episode 7

This week I’m sharing a foundational strategy that e-commerce store owners can use, regardless of their stage of business.It’s incredibly important, because time and time again, I’ve seen it in successful stores.It’s the #1 indicator of long term success and...

How to unstuck yourself – Episode 6

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Are you stuck? Are you reaching your goals? In this episode, I’ll bring you up to speed on what’s happening at Sock Doggo, and my next steps.But I really want to get you thinking about outcomes. I’m clear on what I want to happen in my business this year, and let’s...

How Camila Prada finally gets paid for her art – Episode 5

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This episode is for Artists and Makers Today we’re talking to a long time Inner Circle Member who made a pivot in her business that transformed her life. At the end of 2019, she was an overworked artist, stressed to the max. Even though she sold hundreds of pieces...

The post 25% of my sales from this one strategy – Episode 4 appeared first on The Social Sales Girls.

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The one thing I got wrong and how I will fix it – Episode 3 https://thesocialsalesgirls.com/the-one-thing-i-got-wrong-and-how-i-will-fix-it-episode-3/ https://thesocialsalesgirls.com/the-one-thing-i-got-wrong-and-how-i-will-fix-it-episode-3/#respond Tue, 21 Jul 2020 04:02:25 +0000 https://thesocialsalesgirls.com/?p=29232 The post The one thing I got wrong and how I will fix it – Episode 3 appeared first on The Social Sales Girls.

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Even though we got a lot right when I was building my new store on Shopify, there was one thing I got really wrong.

Today, I’m going to share that with you and tell you why it’s important. Because you might be doing it too.

And you want to fix that, friend.

Check out our Traffic Bootcamp which helped me cut my ad costs by more than 60%

Go deeper in our free Facebook Group

Wondering what you can do that will get you results fast?
Take our Assessment Quiz and we’ll deliver a package of training that is just for your business right now.

AT WHAT STAGE IS YOUR BUSINESS?

Control your sales with this one strategy – Episode 7

Control your sales with this one strategy – Episode 7

This week I’m sharing a foundational strategy that e-commerce store owners can use, regardless of their stage of business.It’s incredibly important, because time and time again, I’ve seen it in successful stores.It’s the #1 indicator of long term success and...

How to unstuck yourself – Episode 6

How to unstuck yourself – Episode 6

Are you stuck? Are you reaching your goals? In this episode, I’ll bring you up to speed on what’s happening at Sock Doggo, and my next steps.But I really want to get you thinking about outcomes. I’m clear on what I want to happen in my business this year, and let’s...

How Camila Prada finally gets paid for her art – Episode 5

How Camila Prada finally gets paid for her art – Episode 5

This episode is for Artists and Makers Today we’re talking to a long time Inner Circle Member who made a pivot in her business that transformed her life. At the end of 2019, she was an overworked artist, stressed to the max. Even though she sold hundreds of pieces...

The post The one thing I got wrong and how I will fix it – Episode 3 appeared first on The Social Sales Girls.

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