Last week we had a great little Planning Session in the Inner Circle. After giving it our ALL for the craziness of Black Friday, Cyber Monday week, many of us are out of steam and out of ideas. There are still weeks of selling to do before you close for the holidays....

February on the Roadmap: An expensive mistake and a big clue about what’s really working.
Plus: The 3 things I’ll implement this week.
→ Watch and you’ll see what I did that cost too much money, and why. Gah!
→ What I tried that did not work in February
→ What DID work in February
→ One big clue that dictates my next steps
I’ll walk you through, step by step in the video here:
Or, you can see the highlights here:
February Traffic: 2289 users
February Sales: $695
What didn’t work: Facebook ads experiment with purchase conversion (details in the video)
What did work?
I changed the lead magnet on my popup, and it is performing well.
Email was responsible for 50% of my sales in the month of February.
My one big clue:
I’ve got an ROI of $1.26 for each email subscriber that receives my welcome email.
Next steps:
I’m going to test an Exit Intent popup to see if I can get more people into my welcome funnel.
I’m going to test a different offer on my abandoned cart funnel.
If you have questions, comment below and ask me!
So, here’s what I need you to do next.
First, sign up to get updates in your inbox:
Then, be sure to Like and Follow my page on Facebook. I’ll be posting regular updates there!
That’s it! It will be a fun adventure, all the way from 0 to $50K on Shopify!
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