February 2019 Reliable Revenue Schedule

February 2019 Reliable Revenue Schedule

If your heart 💓 skips a beat when you hear the sound of new order notifications, you’re going to love 🥰 the lessons we have planned for you this month in Reliable Revenue!

🤓 February 4th (12pm – 1:30pm EST) – Live Lesson + Workshop

Live Lesson – 12pm – 12:30pm EST
Q+A – 12:30pm – 1:00pm EST
Planning Session – 1:00 pm – 1:30 pm EST

🆘 February 6th – Office Hours with Susan (1pm EST) & Office Hours with Claudia (9pm EST)

📚 February 11th (1pm – 2:30pm EST) – Implementation Session with Jasmine

This is your chance to get your homework done and ask any quick questions that you might have. This is a working session and it will not be recorded.

February 2019 Inner Circle Schedule

February 2019 Inner Circle Schedule

Are you in love with your business?

Whether you want to take it to the next level, or are feeling a little stumped, join us for these live events to get the support you need. 

Live Walk-In Clinic Q+A

February 11th (5pm EST)

Do you need a little extra help? This is your chance to get all of your questions answered. Join us live in the Inner Circle Facebook Group so that we can get you the help you need. If you can’t join us live, post your questions in the Inner Circle Facebook Group using hashtag #walkinclinic, or send us an email. We’ll make sure you get your answer. 

Live Planning Session with Susan and Jasmine

February 25th (1pm EST)

Join Susan and Jasmine to set up a plan to get you more sales in March. You’ll have time to ask questions, and then you’ll have the option of brainstorming with a small group that will be working on the same thing. For this Live Planning Session you will need a mic and speakers. Video is optional. The Planning Session will be recorded and available for you to watch in the classroom. 

Traffic Bootcamp Watch Party

February 27th (1pm EST)

Join us in the Inner Circle Facebook Group for a Traffic Bootcamp Watch Party so that you can get set up for great sales and traffic through spring! Our team will be there to answer any questions you might have.

NOTE: We will have Traffic Bootcamp Watch Parties the following 3 weeks as well – each Wednesday at 1pm EST (March 6, 13, & 20)

Tired of gambling on paid traffic?

Tired of gambling on paid traffic?

As a new store owner, what do you think one of your biggest challenges is?

Sales, right? Well, that’s oversimplified. But if you dig a little deeper, the root of your sales problem stems from a lack of quality traffic.

Without getting the right people in the door first, you have nobody to sell to.

Some important questions you should be asking yourself:

  • Am I getting enough traffic?
  • Do I know what enough traffic is?
  • How do I know how much traffic I’m really getting?


One thing that worries me is that too many shops rely on paid traffic, like Facebook Ads. This is dangerous because it can be costly and you can really put your full business at risk by reducing your profits.

Before gambling on paid traffic, it’s important to step back and really figure out who your audience is first and some ways to start driving free traffic to your store.

Want to know how to do it? Check out the free Traffic Fast Pass video series!

Cheap clicks but no sales?

Cheap clicks but no sales?

Today we’re here with one of our Inner Circle members who’s in the hot seat for a 15 Minute Feedback. This is where one of our members gets chosen to ask one burning question and we’ll tell them what we think.

Joanne has a women’s fashion business, Steel Pony, with a retail brick and mortar presence in Philadelphia in addition to her e-commerce store.

This also helps members get passed obstacles that may be a thorn in their side.

Online is really where she’d like to flourish. She’s facing some challenges with Facebook ads in regards to generating sales.

One thing we stress is that our goal from ads is not necessarily to chase immediate sales, which is very risky, but drive quality traffic to our website the first time and put them on the path to conversion.

I see it a lot where people are getting low-cost clicks, but not getting sales as a result. My first question is asking if the messaging is right, and is it for the right people.

In the video below, we take a lot at Joanne’s Facebook Ad results using a custom report we use for our testing methodology called “Traffic Bootcamp”. We also dig into her Google Analytics to read what the traffic data is telling us about the visitors from her Facebook ads.

Exploring the details of her typical customer, we try to figure out who she should narrow her focus on. We also identify some of her best moving products that stand out from the rest. With these piece of information, we want to combine that demographic with that winning product to retest new audiences and drive the right traffic to her site.

Members of the Inner Circle have the opportunity to have Susan review their website and provide them with three actionable steps to get more website traffic.

Interested in learning more about the Inner Circle? Click here.

January 2019 Reliable Revenue Calendar

January 2019 Reliable Revenue Calendar

In 2019, we are getting serious about making your business work for you! Here’s what’s happening in Reliable Revenue this month:

 

January 7th (12pm – 1:30pm EST)

Live Lesson + Workshop
Live Lesson – 12pm – 12:30pm EST
Q+A – 12:30pm – 1:00pm EST
Planning Session – 1:00 pm – 1:30 pm EST

January 9th

Office Hours with Susan (1pm EST) & Office Hours with Claudia (9pm EST)

January 14th (1pm – 2:30 pm EST)

Implementation Session with Jasmine
This is your chance to get your homework done and ask any quick questions that you might have.
This is a working session and it will not be recorded.